We’re all now well-aware of the damage we’re doing to our hair from excessive heat damage and over-styling and thankfully we’re taking appropriate measures to keep our hair healthy. So wouldn’t the case be that we’re now turning on to a new dilemma for hair health. Hair pollution.
Like our skin, hair is prone to damage from pollution with UV damage, external aggressors and generally high levels of smog and chemicals in the air when we travel into heavily populated areas and cities.
How does pollution affect our hair?
Our scalps can suffer the same skincare concerns we experience with our face, such as sensitivity, dryness and congestion. Skin exposed to pollution experiences a higher sebum secretion rate, and excessive sebum on the scalp can block hair follicles, as they become overly-saturated in the hair’s natural oil; weakening hair strands and making hair more prone to breakage.
Your hair care routine should include products with anti-oxidant properties to detox, protect and repair the hair and scalp.
Our iconic Hair Growth Serum is designed to be applied directly to the scalp to encourage hair growth by stimulating the hair follicles and it also contains Chinese Skullcap which acts as an anti-oxidant to protect the scalp and reinforce cells for repaired and stronger hair fibres.
Excess sebum production on the scalp translates as oily and greasy roots, and can clog pores and block the hair follicles; effectively drowning and weakening the hair at the root. Grow Gorgeous 11-in-1 Cleansing Conditioner works to deliver a deep yet gentle cleanse to remove impurities without disrupting the skin’s sensitive pH balance or drying out the scalp.
Scalp Detox, the pre-wash exfoliating treatment for the scalp removes impurities with the exfoliating and purifying properties of natural castor oil beads and white willow bark extract. Pomegranate fruit enzymes break down product build-up and detoxify the scalp and roots improving circulation and refreshing hair and scalp. Bean bio-ferment offers anti-oxidant protection from external aggressors and UV light.
Grow Gorgeous Strengthening Oil contains Chia Seed Oil which is a natural anti-oxidant to protect hair fibres from oxidative damage by creating a protective film around the hair to avoid protein loss. Beet Extract provides additional nutrition to feed fragile, stressed hair exposed to UV, pollution, harsh weather and excess heat and styling damage.
When hair is exposed to harmful chemicals in the air, its levels of Vitamin E deplete and cause oxidative stress. Grow Gorgeous End Split Ends nourishes and repairs the ends of your hair and seals broken fibres. One of its key ingredients, Acai Oil, contains essential fatty acids, including omegas 3, 6 and 9 that have high antioxidant values, which help protect hair from becoming weak and brittle from the everyday elements and outdoor pollution.
Anti-pollution hair care is about choosing products that reduce the effects of air pollutants and detoxify the scalp and hair. Density Shampoo Intense and Hyaluronic Density Conditioner, both contain the B vitamin and Niacinamide, which is an incredibly effective skin-restoring ingredient that offers multiple benefits for scalps exposed to pollution by repairing the weakened surface.
Shop our range of Grow Gorgeous products that protect hair from pollution.